Since there is more obscene contents seen in advertisements telecasted by two inner wear manufacturing companies, an advocate from Coimbatore has filed case at the consumer court against two inner wear manufacturing companies.
Coimbatore: Since there is more obscene content seen in advertisements telecasted by two inner wear manufacturing companies, an advocate from Coimbatore has filed case at the consumer court against them.
Advocate, S Raveendran said, “Advertisements play a vital role in convincing consumers to buy a product. All the companies have the responsibility to convey the truth and above all the advertisements should not contain obscene content. Two women's inner wear manufacturing companies namely 'Prithvi' and 'Prisma' are telecasting their advertisements in TV channels which is full of obscene content. This is really shocking and strange how these advertisements are telecasted. I waited for some days whether some actions would be taken to change those advertisements in a decent manner. But no action were taken, hence i wrote a letter to those companies to change the obscene in the advertisements.
'Prithvi' company in its reply letter said the advertisements are telecasted only after getting the approval from Advertisement council. This reply was not convincing for me. Hence I filed a case in the Consumer court. The case has been numbered and very soon the proceedings will start and at the end we would get a good verdict."
"Post pandemic outbreak almost all homes are spending more time every day by watching TV,s. The above mentioned two companies advertisements is telecasted in many channels. Just imagine how much impact these obscene advertisements will have among all age groups especially kids. Censor board is there to monitor and cut the obscene and violent content if they exceed prescribed limit. They watch very closely and cut scene even if brassier strip is seen in the movie.
Likewise the government should consider in forming a censor board exclusively for the advertisements which are telecasted in TV,s and various visual digital medias. There are lot of ways in which inner wear advertisements can be made. The companies should start thinking of it which will have good impact among the consumers." He said.
Advocate, S Raveendran said, “Advertisements play a vital role in convincing consumers to buy a product. All the companies have the responsibility to convey the truth and above all the advertisements should not contain obscene content. Two women's inner wear manufacturing companies namely 'Prithvi' and 'Prisma' are telecasting their advertisements in TV channels which is full of obscene content. This is really shocking and strange how these advertisements are telecasted. I waited for some days whether some actions would be taken to change those advertisements in a decent manner. But no action were taken, hence i wrote a letter to those companies to change the obscene in the advertisements.
'Prithvi' company in its reply letter said the advertisements are telecasted only after getting the approval from Advertisement council. This reply was not convincing for me. Hence I filed a case in the Consumer court. The case has been numbered and very soon the proceedings will start and at the end we would get a good verdict."
"Post pandemic outbreak almost all homes are spending more time every day by watching TV,s. The above mentioned two companies advertisements is telecasted in many channels. Just imagine how much impact these obscene advertisements will have among all age groups especially kids. Censor board is there to monitor and cut the obscene and violent content if they exceed prescribed limit. They watch very closely and cut scene even if brassier strip is seen in the movie.
Likewise the government should consider in forming a censor board exclusively for the advertisements which are telecasted in TV,s and various visual digital medias. There are lot of ways in which inner wear advertisements can be made. The companies should start thinking of it which will have good impact among the consumers." He said.