Coimbatore: Despite serving as an important tool of connecting people and forests through visuals and words, the media of today often fails to bring out the reality in search of sensation, said N. Raveendran, the Founder and President of Irgakukal, a Trust for Nature Conservation and a a former student of Salim Ali, the bird man of India,.
Coimbatore: Despite serving as an important tool of connecting people and forests through visuals and words, the media of today often fails to bring out the reality in search of sensation, said N. Raveendran, the Founder and President of Irgakukal, a Trust for Nature Conservation and a a former student of Salim Ali, the bird man of India,.
Talking to the students of the Eco Club PSG College of Arts and Science today at Sangamam Hall in PSG CAS campus as a part of World Forest Day celebrations, Raveendran, claimed that rather than creating awareness about nature conservation, media was keeping public ignorant by giving manipulated content.

“The percentage of reality portrayed in the media is very less. To create sensitivity the facts are manipulated in order to induce emotion and attract readership,” he said.
He displayed several fake photographs published in the media that created deliberate sensitivity among the public including pictures of five headed snake.
Talking to the students about the Ethics of Wildlife Photography, he pointed out the photography behaviourisms that would have negative effect on wildlife and nature. He also explained to the students the consequences of unethical practises like feeding the birds for photographing and advised them to avoid such acts.

“Studying the behaviour of animals or birds is a key to wildlife photography if at all we are to produce good pictures,” he explained.
He also explained about the activities of Irakukal trust that focuses on creating awareness among school students about nature. Annually, around 1500 teachers and 10,000 students were participating in the camps conducted by the trust.
Citing the richness of biodiversity of the country he urged the students to pay attention to the lives around them to understand how gifted they are.
Talking to the students of the Eco Club PSG College of Arts and Science today at Sangamam Hall in PSG CAS campus as a part of World Forest Day celebrations, Raveendran, claimed that rather than creating awareness about nature conservation, media was keeping public ignorant by giving manipulated content.

“The percentage of reality portrayed in the media is very less. To create sensitivity the facts are manipulated in order to induce emotion and attract readership,” he said.
He displayed several fake photographs published in the media that created deliberate sensitivity among the public including pictures of five headed snake.
Talking to the students about the Ethics of Wildlife Photography, he pointed out the photography behaviourisms that would have negative effect on wildlife and nature. He also explained to the students the consequences of unethical practises like feeding the birds for photographing and advised them to avoid such acts.

“Studying the behaviour of animals or birds is a key to wildlife photography if at all we are to produce good pictures,” he explained.
He also explained about the activities of Irakukal trust that focuses on creating awareness among school students about nature. Annually, around 1500 teachers and 10,000 students were participating in the camps conducted by the trust.
Citing the richness of biodiversity of the country he urged the students to pay attention to the lives around them to understand how gifted they are.