Coimbatore: An abstract painting by Sadhguru Jaggi Vasudev, Founder of Isha Foundation titled ‘To Live Totally’ was auctioned for Rs.4.14 crore. The painting was done on a 5 x 5 ft. canvas. The money will be used to fund Isha’s pandemic relief efforts in rural Tamil Nadu around Isha Yoga Center.
Coimbatore: An abstract painting by Sadhguru Jaggi Vasudev, Founder of Isha Foundation titled ‘To Live Totally’ was auctioned for Rs.4.14 crore. The painting was done on a 5 x 5 ft. canvas. The money will be used to fund Isha’s pandemic relief efforts in rural Tamil Nadu around Isha Yoga Center.
Jaggi Vasudev announced at a recent Satsang that, “whoever donates the maximum amount for the #BeattheVirus fund, will get the painting,” adding that “smaller copies of the painting will also be available for buyers."#BeattheVirus is Isha’s on-ground campaign to prevent the pandemic from spreading in the villages of Thondamuthur block, which has over 2 lakh residents. Every day, a task force of nearly 700 Isha volunteers deliver freshly cooked meals prepared in decentralized kitchens along with Nilavembu Kashayam, an immunity booster drink to the villages.
Besides daily nourishment, volunteers are supporting the district administration with its efforts in generating awareness, supply of essentials, and equipping frontline workers and first responders with protective equipment. A standby isolation ward has been set up by the local administration at the Pooluvapatti Primary Health Center (PHC). Isha is supporting the ward with medical infrastructure and other essentials.
Isha’s pandemic relief activities are primarily focused on preventing starvation in the community. The pandemic has paralyzed rural economies and left hundreds of thousands in rural India without a livelihood. A majority of the rural population are daily wagers, who have been hit the hardest with the nation-wide lockdown to contain the spread of the pandemic.
“Though the government and the administrations are doing much to reach out to the poorest of the poor in the society, still many shall fall through the cracks. It is the responsibility of every citizen to ensure nobody goes into starvation mode,” said Sadhguru Jaggi Vasudev.
Jaggi Vasudev announced at a recent Satsang that, “whoever donates the maximum amount for the #BeattheVirus fund, will get the painting,” adding that “smaller copies of the painting will also be available for buyers."#BeattheVirus is Isha’s on-ground campaign to prevent the pandemic from spreading in the villages of Thondamuthur block, which has over 2 lakh residents. Every day, a task force of nearly 700 Isha volunteers deliver freshly cooked meals prepared in decentralized kitchens along with Nilavembu Kashayam, an immunity booster drink to the villages.
Besides daily nourishment, volunteers are supporting the district administration with its efforts in generating awareness, supply of essentials, and equipping frontline workers and first responders with protective equipment. A standby isolation ward has been set up by the local administration at the Pooluvapatti Primary Health Center (PHC). Isha is supporting the ward with medical infrastructure and other essentials.
Isha’s pandemic relief activities are primarily focused on preventing starvation in the community. The pandemic has paralyzed rural economies and left hundreds of thousands in rural India without a livelihood. A majority of the rural population are daily wagers, who have been hit the hardest with the nation-wide lockdown to contain the spread of the pandemic.
“Though the government and the administrations are doing much to reach out to the poorest of the poor in the society, still many shall fall through the cracks. It is the responsibility of every citizen to ensure nobody goes into starvation mode,” said Sadhguru Jaggi Vasudev.