Coimbatore : The Central and State governments are in the process of taking various steps to increase the income of farmers, as well as to address the farmers’ distress. In the light of this, reforms in agricultural marketing is considered as an important strategy.
Coimbatore : The Central and State governments are in the process of taking various steps to increase the income of farmers, as well as to address the farmers’ distress. In the light of this, reforms in agricultural marketing is considered as an important strategy.

The new initiatives being implemented in agricultural marketing include Electronic- National Agriculture Market, Agriculture Produce and Livestock Marketing Act - 2017, Model Contract Farming Act 2018 and Collective Marketing through Farmer Producer Organisations.

In this context, a capacity building program was organised from March 11 to 13 by officials of the Department of Agricultural Marketing and Agri-business by the Centre for Agricultural and Rural Development Studies (CARDS), Tamil Nadu Agricultural University (TNAU), Coimbatore in collaboration with the CCS National Institute of Agricultural Marketing, Jaipur on ‘New Dimensions in Agricultural Marketing.’ 30 officials from the Department of Agricultural Marketing and Agri-business from all over the State participated in the training program.
The training program covered various innovative efforts in agricultural marketing including Agricultural Produce Market Committee (APMC) Act, 2003, Agriculture Produce and Livestock Marketing Act – 2017, Model Contract Farming Act 2018, Market linkage through Farmer Producer Organisations and AGMARK Grades and Standards. The training was inaugurated by Dr. A S Krishnamoorthy, the Registrar of TNAU on March 11.
In his valedictory address, Prof. Dr. N Kumar, Vice Chancellor of TNAU emphasized the need to ensure remunerative price for agricultural produces and to minimise the post-harvest losses through innovative marketing strategies. He advised the officers to initiate steps to address the problems in agricultural marketing to increase the income of the farmers with the knowledge gathered in the training.

The new initiatives being implemented in agricultural marketing include Electronic- National Agriculture Market, Agriculture Produce and Livestock Marketing Act - 2017, Model Contract Farming Act 2018 and Collective Marketing through Farmer Producer Organisations.

In this context, a capacity building program was organised from March 11 to 13 by officials of the Department of Agricultural Marketing and Agri-business by the Centre for Agricultural and Rural Development Studies (CARDS), Tamil Nadu Agricultural University (TNAU), Coimbatore in collaboration with the CCS National Institute of Agricultural Marketing, Jaipur on ‘New Dimensions in Agricultural Marketing.’ 30 officials from the Department of Agricultural Marketing and Agri-business from all over the State participated in the training program.
The training program covered various innovative efforts in agricultural marketing including Agricultural Produce Market Committee (APMC) Act, 2003, Agriculture Produce and Livestock Marketing Act – 2017, Model Contract Farming Act 2018, Market linkage through Farmer Producer Organisations and AGMARK Grades and Standards. The training was inaugurated by Dr. A S Krishnamoorthy, the Registrar of TNAU on March 11.
In his valedictory address, Prof. Dr. N Kumar, Vice Chancellor of TNAU emphasized the need to ensure remunerative price for agricultural produces and to minimise the post-harvest losses through innovative marketing strategies. He advised the officers to initiate steps to address the problems in agricultural marketing to increase the income of the farmers with the knowledge gathered in the training.