Pune: Agricultural and Processed Foods Export Development Agency (APEDA) has refuted rumours about plastic rice, attributing the videos on social media showing bouncing rice balls to a natural property of rice.
India is a major exporter of rice and the country's basmati rice exports stood at Rs 21,604.5 crore in 2016-17, according to data with the APEDA.
"Information is being circulated on social media and in the media, giving an impression that plastic rice is being supplied from India both in international and domestic markets. In some of the videos, rice balls are being shown bouncing on the tables. These videos and press reports are misleading since several types of rice have such natural property," APEDA stated. Read More.
India is a major exporter of rice and the country's basmati rice exports stood at Rs 21,604.5 crore in 2016-17, according to data with the APEDA.
"Information is being circulated on social media and in the media, giving an impression that plastic rice is being supplied from India both in international and domestic markets. In some of the videos, rice balls are being shown bouncing on the tables. These videos and press reports are misleading since several types of rice have such natural property," APEDA stated. Read More.